There are times when we don’t get the expected traffic or engagement. It is probably due to certain errors which have happened unknowingly during SEO. In today’s article, we will discuss some of the most common WordPress SEO mistakes and how to avoid them. In the below article, Kristopher Jones talks about mistakes which look small but has a big impact.
5 easy-to-miss SEO mistakes blogs make
Is your content great, but not ranking? Columnist Kristopher Jones shares some of the more common SEO errors bloggers and content marketers make. The digital marketing landscape has evolved significantly over the last two decades. And between Google’s ever-changing algorithm and the deluge of misinformation floating through the digital marketing sphere, it’s easy to lose sight of basic practices we should be employing in our own SEO and content marketing strategies.
With every new algorithm update and technological shift in search, we become obsessed with how the field of SEO will enter a wholly new paradigm, and we shift our focus to reflect this. Yet as much as the medium may change, the core principles remain the same — and it’s time to get back to the basics.
We all understand the secrets and best practices of SEO, so why do we often fail to leverage these tactics? Let’s explore five common blogging mistakes you may be making right now. Click here to read the entire article…
Apart from technical and onsite errors, it is important that marketing agencies also focus on other common errors. In the below video Andy Drinkwater, Bastian Grimm, Eric Enge, and Nick Wilsdon take an in-depth at the most harmful SEO mistakes that are detrimental to your website’s health.
Most Harmful SEO Mistakes and How to Fix Them
Some of the points we will cover are:
00:17 Research – too many people are willing to listen to a friend or colleague without performing some level of due diligence and asking questions
07:57 UX Issues – are people happy on your site? how can you find out what is wrong and what you can do to fix it
19:20 Linkbuilding & Outreach – how to be more successful with your link building efforts
34:13 Slow loading sites – almost ties in with UX, but is that important, it needs to be discussed separately
43:47 Hidden technical issues – many sites can suffer due to a whole host of technical problems
You can leave the feedback under the comments section of SEMrush YouTube video page by clicking here…
The way SEO is done has changed over the years, thanks to changes in Google’s algorithm. There is another interesting article from Alexander Kesler, discussing common SEO mistakes which can be avoided.
The 10 Most Common SEO Mistakes to Avoid
Optimizing your website and blog is an essential element of your content marketing strategy. While SEO is changing, it stays on top of marketers’ agendas as it is a powerful way to bring visitors to your company’s outlets and to direct them towards your sales funnel.
SEO methods are constantly evolving due to search engines’ developments and users’ changing perspectives. It is not that easy to stay on top of the most successful optimization techniques, with many businesses falling into the trap of incorrectly doing SEO. Instead of seeing massive traffic and increasing conversion rates, the results can be quite the opposite. Read the full article…